STILLS + MOTION
“If you never move beyond your comfort zone and never scratch that itch, you will never find the beauty that lies in the unfamiliar.”
The only child of a university art professor and a freethinker mother, I grew up surrounded by shapes and images. My love of the arts grew out of summers filled with trips to galleries, museums, and art studios. At home, I often found myself around the dinner table surrounded by an eclectic cast of characters — sculptors, writers, painters, creatives. They paraded through my childhood, shaping my art foundation as well as forming an understanding of a community and an appreciation for the candid beauty found in people from all walks of life.
I’m an only child, and like a lot of only children, I grew up surrounded by adults and invented my own worlds in my head. I’ve always been a daydreamer and my primary school years were often filled with my mind wandering to what I’d found and expanded upon in movies and comic books. I’ve been reading comics since I was a little boy and they are a big part of who I am. Tintin is my favorite fictional character of all time, and Tintin adventures are what I always wanted to have.
Films and comics have taken me everywhere, and the lack of boundaries in both has been an ongoing inspiration. They continue to be some of the greatest and most important influences in my life as well as my image making. I strive for each image I create to evoke the feeling of a frame out of a filmstrip, a narrative living beyond any one moment.
To capture these moments, I always challenge myself and work with the best team possible – every image should be portfolio worthy. And while I pride myself on photographing as much as possible in-camera, post-production is also a time for experimentation – for tweaking, testing, maybe introducing something new and beautifying. It is this process that, I believe, elevates the imagery, and adds magic all its own.
But I also believe that man cannot live by that magic alone, that one must continue to seek out surprise and delight where it is- and that spontaneity is what brings that adventure to life. So often my personal projects are realized this way, sparked by something small, and just as often I take that idea – seizing an opportunity – and run with it on a moment’s notice.
My thirst for capturing adventures really took hold while hopping trains in India for National Geographic and taught me to be comfortable with the unknown. As a result – I have learned to get by with less, so that when the inspiration hits, I’m mobile, and always ready.
Through it all, the artists and characters from my childhood continue to be top of mind, my constant companions that serve as a reminder that if you never move beyond your comfort zone and never scratch that itch, you will never find the beauty that lies in the unfamiliar. I have learned to value that surprise truly, and it’s my photography that takes me there.
Currently, and taking a cue from my parents before me, I believe it is more important than ever to foster community. And the best way I know to do that is to get out, to invite people to come together and to create a sense of belonging. Whether it’s hosting a monthly yoga class in my studio, having inspirational speakers, time spent talking with the brand innovators of tomorrow at the university I attended, or mentoring those that might be interested in photography – I want my work to go beyond the images I create and I want to be a part of a creative community that inspires people to support and nurture one another.
Going forward, I see myself continuing to seek out new opportunities – whether it’s creating a pop-up studio or fusing motion with print. I intend to tell the stories of the characters I will meet along the way, real or imagined – the result being the perfect combination of those comic books and movie influences of my youth.
Cade Martin Takes a Human Centric Approach to Medical Technology
Cade Martin aims that each image he creates holds a narrative living beyond the single still moment. His work is often a blend of imagination and reality so subtle, that you will be questioning if your own imagination isn't running wild. So when MACLYN came to him with a healthcare campaign that aimed to show the full human experience, as well as the technological capabilities, Cade was the perfect fit.Read more
Cade Martin Finds Balance Through [ee-kwuh-lib-ree-uhm]
Cade Martin's project, [ee-kwuh-lib-ree-uhm], represents what it means to strike true balance when collaborating. Normally Cade is extremely hands on with collaborators, however since he and artist Vincent Serritella work with different media, it left them on their own to create a collective project. This challenged Cade but created extraordinary pieces of art.Read more
Dynamic Collaborations Case Study: Cade Martin, Fedde Souverein, Progressive Insurance, and Arnold Worldwide
Remote work and extraneous circumstances require photographers to embrace collaborative efforts. Here is a case study of Cade's and Fedde Souverein's most recent work.Read more
Cade Martin Tempts an Old Legend in "Island of the Dolls"
Cade’s interest in stories and unique narratives paired with his limitless imagination pulled him to explore the legend of the Xochimilco canal in Mexico.Read more
Cade Martin Wishes His Images Could Speak for Themselves, but He Can’t Show Them to You
While Cade's images usually speak for themselves, they can’t when pharmaceutical clients hire him.Read more
Cade Martin's "Mermaids" Makes Us Question What Is Real
Cade Martin has no trouble suspending belief and getting lost in a story. With every image he creates, he strives to illustrate a complete narrative living beyond any single moment. Enter "Mermaids."Read more
Cade Martin Earns Two Honorable Mentions From IPA Awards
Cade’s images “Rainbow Room” and “Mackayla” both received honorable mention in the Advertising: Brand Campaign category.Read more
Cade Martin Was Selected as One of Archive’s 200 Best Photographers
With his imaginative imagery and concepts, it’s no surprise that Luerzer's Archive chose his work!Read more
Communication Arts Awards Cade Martin For His March of Dimes Image
Congratulations to Cade Martin on earning a place in the Communication Arts Photo Annual for his March of Dimes imagery.Read more
Cade Martin and Kicking the Tires on a New Portfolio Experience
Cade Martin is one of the first ones in the family to fully tackle this big of a portfolio evolution.Read more